Project Description

Success Story

Alfa Koukoutaris

Mobile technologies in the service of Alfa

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Mobile technologies are necessary for every company that wants to stand out. With b-anywhere and Dynamics CRM, our sales department now has the tools to satisfy our customers’ needs promptly and efficiently.
Zisis Koukoutaris, Development Manager

The FMCG industry has a distinctively instense competition and high customer expectetions. Alfa recognized the need to modernize its business processes, in order to achieve a prompt and efficient sales planning. The ultimate goal was to ensure a personilized customer experience.

% Increase in lines per order
% Increase in quantities per order
% Increase in sales points

Industry: Food production
Customer: Alfa A. Koukoutaris S.A.
Founded: 1965
Employees: 400
Presence: 11.000 sales points in Europe, USA, Canada and Australia
Solution: b-anywhere, Dynamics 365 for Sales

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the success story for Alfa Koukoutaris